The size of the U.S. P2P payments market is driving intense competition between financial institutions (FIs) and alternative P2P payment services, which are removing friction though innovative uses of technology. Digital P2P payment offerings have far-reaching impact for both FIs and alternative P2P service providers. Many organizations have come to the realization that payments can be a significant source of revenue and can drive engagement with consumers. As such, companies are looking for ways to attract consumers via P2P payment services. The U.S. P2P payments market is estimated to be more than U.S. $1.2 trillion in size, with the majority of consumers still using cash and checks to make P2P payments. Today’s digital P2P market is in its infancy with plenty of room for growth and more than one winner. The key to long-term viability in the digital P2P payments market will be based on the provider’s ability to offer a ubiquitous P2P payments solution.
Join senior analyst Talie Baker for this one-hour webinar to learn more about the growing and dynamic digital P2P payments market in the U.S.
Key webinar discussion points include:
- What is the size of the digital P2P payments market?
- What are the dominant trends shaping the landscape?
- How do the business models of select players in the market compare?
Register for this webinar today here.