In today's connected world, consumers use their smartphones to shop across all retail outlets. They browse the merchant’s web store, select offers delivered through merchant apps or over social networks, and make purchases in physical stores. As the whole shopping experience is digitized, the leather wallet is increasingly replaced by a digital wallet to optimize the payment experience during electronic check-out.
In recent years, the market has seen a multitude of digital wallet initiatives, by banks, by non-bank tech companies, card networks, mobile network operators, and merchants. Learn about this fast-developing digital wallet space with Aite Group senior analyst Ron van Wezel during a one-hour webinar. Ron will discuss the development of digital wallets with a focus on European markets.
Key takeaways include:
- What is the current state of the digital wallet market?
- What are the main drivers for customer adoption of digital wallets?
- What are the decision criteria for merchants to accept digital wallets?
- Which strategies are available to digital wallet providers to monetize market opportunities?
Please note, this webinar is available on-demand for Aite Group clients by logging into the website above.
For non Aite Group clients interested in gaining access to the webinar recording, please contact us at firstname.lastname@example.org.
Ron van Wezel is a senior analyst for Aite Group’s Retail Banking & Payments practice. His research covers market and regulatory trends in the payments space, with a focus on Europe.
Mr. van Wezel is a renowned expert in payments and digital banking. He brings to Aite Group 30 years of experience in product development and innovation, advising clients on a wide range of topics including mobile payments, digital wallets, cards issuing and acquiring, and ACH solutions.