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Blogs by Leslie Parrish

May 22, 2019

Consumer lenders are investing considerable resources to figure out how best to target prospective borrowers and provide them with the most efficient and enjoyable experience possible. To do this, these lenders reach consumers the moment they have a credit need with the right message, at the right time, and through the right communication channel. Once consumers become customers, the lender can provide them with frictionless and speedy loan originations.