No e-commerce merchant wants to lose money to fraud. But many fraud prevention strategies create a terrible customer experience. When good customers are falsely declined, they get angry and frustrated – and they may never return to that store. False declines cause merchants to lose not only good orders, but the lifetime value of customers who expect a seamless shopping experience.
In fact, losses due to false declines are 75x greater than losses due to card-not-present fraud. If you’re one of the 84% of merchants looking for a fraud prevention strategy that improves the customer experience, this webinar is a must-watch for you.
Register today and join Aite Group research director Julie Conroy, ClearSale executive vice president Rafael Lourenco, and ClearSale senior vice president of sales David Fletcher as they present data and insights from the 2019 ClearSale study, “The eCommerce Conundrum: Balancing False Declines and Fraud Protection.” They’ll dive into the ecosystem surrounding false declines, learn how merchants and customers are affected, and see what can be done to stop this secret revenue and reputation destroyer.