What Banks Need to Know about their Small Business Customer

Small business is an extremely important market for financial institutions. However, many institutions are not fulfilling the needs of these small business owners. In a report earlier this year, Aite Group research director Christine Barry identified ten major items banks and credit unions need to know in order to properly serve their customers. In this webinar sponsored by D3 Banking, Christine will briefly touch on all ten items with a focus on the following five:

  • Not as loyal as they used to be
  • Prefer digital channels
  • Will pay for right products
  • Don't view financial institutions as innovators
  • Need help with payments

To register for this webinar, please click here:


October 20, 2016
Thursday, October 20 at 11:30am ET/10:30am CT

Christine Barry serves as research director for Aite Group's Wholesale Banking practice, focusing on the strategies and technology implementations of global banks of all sizes. Her recent research has addressed global cash management trends and technologies, capturing the valuable small-business customer, corporate mobile banking, the drivers of global core banking system replacement, remote deposit capture, and best practices for community banks and credit unions.